Frequently Asked Questions

Why should I partner with Patient Engine?

We’re the leading dedicated growth partner specializing in body and facial aesthetics through proven lead generation, effective lead conversion, and strategic growth and sales coaching. Our goal for you, when you partner with us, is to provide you with: 1) speed to delivery (fast results), 2) save you and your team time and 3) make you more money, while4) minimizing your financial risk and5) helping you make less mistakes and skip the learning curve.

Which businesses benefit most from your services?

Our ideal clients are non-invasive body sculpting and facial aesthetics providers (microneedling, facials, laser, injectables, facelifts) committed to investing in their growth, open to learning and implementing coaching and best practices, and eager to make positive changes in their practice. We work primarily with medical aesthetics clinics, medical and wellness spas, and healthcare practices that offer the services we are able to market effectively.

How is Patient Engine different from other marketing agencies?

We are a Meta Business Partner that not only generates leads, but also contractually guarantees booked appointments, secured by deposits, and hands-off management. Our dedicated US-based team ensures exceptional show rates, and we offer comprehensive growth coaching for both owners and staff.

What happens if I decide to move forward?

We start by understanding your goals, pain points and expectations in a strategy call. Upon formalizing an agreement to move forward, we will begin your onboarding process that includes multiple calls with our team, a strategy call with a 7-figure client coach and sales training for staff.

When will I see tangible results?

Clients typically see booked appointments on the calendar within the first week of launching the campaign; it really is quick. We will continue to monitor the campaign performance, appointment outcomes and return on investment regularly to make sure we’re on the right track.

How do you guarantee results?

Companies should only guarantee what they can control. We guarantee booked appointments with deposits and credit cards on file every single billing cycle, significantly reducing your financial risk and providing you with a “safety net.” Our goal is to always maximize results and help you get the best ROI from our partnership.

Why shouldn’t I manage paid ads myself?

Without strategic expertise, funnel design, and conversion methods, managing paid ads yourself often becomes costly (both time-wise and financially) and ineffective. Our proven system ensures your ads consistently produce leads that we can turn into actual booked appointments.

What advertising budget is needed to start?

Our tailored approach adapts to your goals and budget. We emphasize efficiency and ROI, ensuring your ad spend achieves optimal results. We typically recommend a minimum of $2,400 for facial aesthetic campaigns and $3,000 for body sculpting campaigns, but exact budget will be determined based on your location, offer, goals, seasonality, competition and saturation.

How much involvement is required from me?

Minimal involvement is needed to acquire new clients. Our expert team fully manages lead generation and appointment booking, enabling you to focus exclusively on running your practice. We do ask that you and your team take advantage of all of our coaching and training solutions which will require time, and communicate with our staff proactively throughout the partnership to ensure alignment and progress.

Do you offer sales training and support?

Yes, we provide comprehensive sales training for staff to help your team increase the consultation-to-sales conversion rate, so they can sell more treatment plans and memberships. We have video modules on mindset, pricing strategy, initial visit design and consultation mastery, objection handling and closing. We also offer 1-on-1 training, group coaching and 20+ hours of video materials to support your client facing team.

Will your system integrate with my existing software?

Our system integrates with Google Calendar and select scheduling platforms. Depending on the scenario at hand, our team will ask for direct access to your software to book appointments directly on your calendar.

What role does your dedicated appointment-closing team play?

Our US-based appointment closing team handles all aspects of lead conversion, booking appointments directly into your calendar and ensuring high-quality, committed appointments by collecting secured deposits. Think of them as a hybrid of customer service, front desk and sales. Their goal is to educate, motivate, answer questions and make leads feel safe and confident about choosing you as a potential provider for solving their needs.

What happens if clients don’t show up?

Our rigorous appointment confirmation and consistent reminders, secured deposits, and clear cancellation policies significantly reduce no-show rates. In an event of a no show or late cancellation, we encourage our clients to take action outlined in the practice’s policy. Either way, the deposit is non-refundable.

What type of reporting do you provide to track results?

We provide live reports linked directly to Meta along with a detailed ROI and appointment outcome tracker that you can maintain on a daily basis to ensure that we’re both collaboratively tracking and measuring the effectiveness of the partnership. What types of results should I expect beyond booked appointments?In addition to booked appointments, clients often see increased brand awareness, increased organic website and Google My Business traffic, more 5-star Google reviews, higher consultation conversion rates, longer patient retention, bigger membership and treatment plan sales and long-term revenue growth driven by repeat and referral business.

What type of staffing and team will I receive as a client?

Every single client of Patient Engine has a dedicated Client Success Manager that directly handles the relationship and oversees the account as a direct point of contact. They will be able to answer questions, review your results, offer recommendations and advice, connect you to the right coaches and resources, and put in motion changes if things need to be improved. You will also have an Appointment Closer that will handle lead conversion and a Media Specialist that will work on optimizing your cost per lead with the Meta ads. 

What is the common denominator between all of your successful clients?

Great question! Our most successful clients typically invest a lot into the advertising budget to maximize the number of new client opportunities. They have an effective sales conversion mechanism and team in place and upsell a lot of high ticket treatment plans. They also have a very healthy retention which allows them to build a large recurring customer base. They are coachable, flexible and take ownership of appointment outcomes.

What type of social proof do you have that we should consider in our decision making process?

We have worked with over 1,000 practices in the last 5 years and we have the most documented video case studies in our industry: 100+. We have experience scaling practices from 6 to 7 figures and have worked with a few of the top franchises in the US. Our team owns and operates boutique spas and we are a preferred marketing vendor for many device companies. 

How quickly can I get started?

Typically, if there are no compliance, technical or client-generated delays, we can have your campaign live within 2-3 weeks. Upon signing of the agreement, we will provide you and your team with access to our coaching materials to make sure you get value right away.